Blog

A penny for our thoughts? Nope. These are free. Check out our ideas on life, the universe, and all the things that human-obsessed mavericks care about.

Disruption Is in the Air

By Shawn Nason / August 30, 2018 /

When the Nason Group leads a sprint (a fast-paced gathering that solves big, hairy problems in a ridiculously short amount of time), we don’t call the attendees “participants.” There’s nothing wrong with being a participant, of course, but it’s not the mindset we need people to have if they’re serious about changing the healthcare system.…

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The Shift In The Atmosphere: Moving From Talking To Experiencing

By Shawn Nason / July 4, 2018 /

What do you get when you bring together over 300 design-oriented people who have a passion for changing the healthcare landscape? You get the 2018 HXD Conference that the Nason Group helped sponsor last week in Boston. It was two days of bold presentations, stimulating conversations, and high-powered networking around the theme of improving health…

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You Are Invited To My Bell Ringing Ceremony! #NoMoreChemo Party!

By Shawn Nason / May 2, 2018 /

The Story Last week, Michael and I returned to Las Vegas to work with one of our partners, Cure 4 The Kids. Over the past few months, we’ve enjoyed getting to know their team and organization as we’ve begun helping them shape their strategy for the next few years. On the first morning of our…

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The Day You Realize “This Is Why I Do What I Do!”

By Shawn Nason / April 3, 2018 /

The Story It’s 6:30 a.m. and I just boarded my flight to work with one of our partners who want to disrupt the health ecosystem. Actually, they want to more than disrupt it. Like me, they want throw it out and create something meaningful for the patient, caregiver, healthcare professionals, and every human. And then…

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There’s Room In The Sandbox For Everyone. Moving From Competitor To Co-Creator

By Shawn Nason / March 28, 2018 /

THE STORY Competitor: One selling or buying goods or services in the same market as another Last week, I had the privilege of co-leading a workshop with the amazing Amy Bucher from Mad*Pow. (You mean the people that do the same work you do, Shawn? Yes, those people!) It was an AWESOME experience and I…

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Let The Journey Begin: Moving From Communication To Connection

By Shawn Nason / February 20, 2018 /

The Story . . . “It’s amazing what you can accomplish when you stop caring who gets credit for it.” This is one of many important quotes I heard from Annette Logan, CEO at the Cure 4 The Kids Foundation. Last week, some of our team had the honor of kicking-off a project with this…

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It Is All About The Experience! 2018 Consumer Trends

By Shawn Nason / February 1, 2018 /

The Story… Here at Nason Group, our core belief is to catalyze change by meeting people where they are, bringing disruptive thought leadership, compassion for the human experience, and a global mindset to transform services through customized experiences. Part of that process is looking ahead to consumer trends that promise to have an impact on our world. Not only in the future, but today! In December…

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#CES2018: Consumers Want Experiences with their Technology

By Shawn Nason / January 18, 2018 /

The Story #CES2018 has come to a close and what a week it was! With over 180,000 people, 4,500 vendors, and cutting-edge technology all around, a colleague and I walked over 50,000 steps in 3.2 million square feet of exhibits. Although we didn’t encounter any breakthrough technologies this year, we enjoyed looking for trends and…

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The POWER OF YES! in Claiming What You Believe

By Shawn Nason / January 12, 2018 /

The Story 2017 was an amazing year both professionally and personally. I celebrated 20 years with my amazing wife who, if it were not for, I would be completely crazy. (Thank you, Carla, for who you are to me and for everything you do for me.) As a parenting team, we saw lots of firsts…

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#NoLimits at NGPX2017—The Power of Humanizing Care

By Shawn Nason / November 30, 2017 /

The Story Imagine with me: you are a mother, a wife, and a nurse—and you have cancer. You’re on your way to yet another medical appointment, which is now a significant part of your schedule. You walk into the doctor’s office and, without looking up, the receptionist greets you by simply saying, “leukemia!” At that moment,…

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